We're animal people.
Dogs, horses, rescue hens and the beautifully chaotic everyday routines that inspired arlo.®
Pet care shouldn't be complicated.
Hello, I'm Brad Taylor, founder of arlo.®
arlo.® is a family brand shaped by the animals we're lucky enough to share our lives with.
From day one, pets have been at the heart of everything we do, guiding how we think, how we make things and how we care.
We believe pet care should be simple, effective and kind. That's why we focus on thoughtfully formulated, UK-made products designed to fit seamlessly into daily routines, whether that's at home, the yard or in the stable.
A house is a home when it's full of pet hair.
The Taylor family is a bit of a domesticated menagerie. Dogs, rescue hens, horses, cats, fish and small pets all play their part in shaping what arlo.® becomes.
The dog who gave us our name.
Arlo was a much-loved family dog with floppy ears, a brown nose and a beautifully gentle way about him.
Arlo was another much-loved family doggie pal. A chocolate brown labradoodle with great big floppy ears and a brown nose, who somehow always found his way into everything.
Day to day, he did all the usual doggie stuff. But at weekends, Arlo worked as a therapy dog, visiting the elderly, children with special needs and people living with dementia.
He had a calm, gentle way about him, and brought comfort and smiles to everyone he met, even the postman.
Sadly, Arlo is no longer with us. But the values he lived by absolutely are.
Perfectly Simple.
At arlo.® we believe in quality over quantity, crafting our products with care and precision to ensure your pet gets only the best.
Everything we make is rooted in simplicity. Straightforward, easy to use and designed to fit seamlessly into your pet's life.
We put your pet at the heart of everything we do, striving to deliver an exceptional experience and making your satisfaction our top priority.
Perfectly Simple is more than just a tagline. It's our philosophy.
